Get ready to say goodbye to Brixton’s beloved Temaki—but don’t worry, it’s not disappearing for good. This popular handroll sushi bar is making a bold move from its humble beginnings in Brixton to the upscale streets of Mayfair, and it’s bringing a whole new vibe with it. But here’s where it gets interesting: can a casual sushi spot that once thrived in a laid-back neighborhood truly find its place in one of London’s most luxurious districts? Only time will tell.
Founded in 2021 by Alexander Dupee, a New York financier-turned-restaurateur, Temaki was inspired by the laid-back handroll bars of California. It quickly gained a loyal following in Brixton, thanks in part to its surprisingly affordable prices—around £40 per person, a rarity in London’s often pricey sushi scene. The name itself, combining ‘te’ (hand) and ‘maki’ (roll), perfectly captures its focus on hand-rolled sushi, alongside Japanese-inspired small plates and sandos.
Handrolls, for those unfamiliar, are the ultimate casual sushi experience. Think fatty tuna belly, smoked eel, or prawn tempura paired with steamed rice and wrapped in nori (dried seaweed). Temaki took this concept to the next level, specializing in dishes like toro (tuna) served in various fattiness levels—lean (akami), medium fatty (chutoro), and extra fatty (otoro)—alongside A4 wagyu sliders and sakes. But here’s the part most people miss: Temaki wasn’t just about the food; it was about creating a relaxed, approachable atmosphere that made sushi feel less intimidating.
The Mayfair relaunch promises to be bigger and bolder. Set to open in February 2026 on Maddox Street, the new location spans two levels. Upstairs, an intimate dining room with an open kitchen lets diners watch the chefs in action. Downstairs, a 28-cover space inspired by Japan’s listening bars adds a unique twist. According to Dupee, who made headlines in 2023 for his marriage to an internet personality featured in Harper’s Bazaar, ‘We’ve been working on some fun new dishes and will, of course, serve our signature handrolls—I can’t wait to open the doors.’
But here’s the controversial question: Can Temaki retain its Brixton charm in Mayfair, or will it lose its soul in the move? Dupee insists the restaurant will blend ‘elevated classic Japanese dishes with a relaxed Californian approach,’ but some fans worry the upscale location might shift its identity. Partnering with the Crown Estate, Temaki is part of a larger effort to support growing independent brands in London’s hospitality scene. Leasing director Sarah McLaren notes, ‘We are excited to welcome Temaki to the West End. It’s a great example of a rapidly growing operator ready to establish itself in the heart of London.’
Open daily from 12 pm to 3 pm for lunch and 5 pm to 10 pm for dinner, Temaki’s Mayfair chapter is set to be its most ambitious yet. Will it succeed? Only the diners—and the critics—will decide. What do you think? Will Temaki thrive in its new home, or is this move a risky gamble? Let us know in the comments!